In this episode Shakira M. Brown a.k.a The Small Biz Whisperer gets down to sales communication basics with Gloria Cirulli, a self-proclaimed powerhouse communicator in speaking, training, networking and writing shares her in-depth knowledge of effective communications to create sales messages that resonate.
Gloria says that people who believe they have the “gift of gab” often are missing the mark because communication is not just speaking or writing – its about listening and the power of observation.
Our conversation hones in on how using silence allows most people to better communicate. In addition Gloria shares her insights on why people who feel like they are “terrible at selling” actually just need to be stronger communicators to be able to ask for a sale or ask to be paid.
Gloria’s background also includes bringing together entrepreneurs and professionals to share their expertise she does a lot that through the eWomen Network. Gloria is a monthly columnist for the Gannett syndicationGloria is a contributing author, in the books “Breakthrough RESULTS, Get RESULTS!” and “Remarkable RESULTS!” Our conversation includes lots of helpful tips to take your sales game up a few notches to help you be a better listener to find what exactly your prospects want and need. Enjoy it?
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